Bangalore: Kerala is reeling under a terrible flood situation which has already claimed more than 300 lives and left lakhs of people stranded. People are finding it increasingly hard to access food and basic amenities. In the light of this, bigbasket has joined hands with Goonj to offer an avenue to people for helping those affected by the floods. People can support Goonj’s initiative, called Rahat Floods, by contributing with an essential kit from the website or app. bigbasket will also be donating 20% of all individual contributions.
bigbaskteers can choose to buy any of the bundle packs available: Bundle pack 1 includes rice, sugar, and toor dal; bundle pack 2 has biscuits, rusk, tea, water, tooth paste, and sanitary napkins; and bundle pack 3 consists of rice, sugar, dal, sanitary napkins, biscuits, rusk, tea, tooth paste, and water. There are also two multi packs: multi pack 1 for INR 500 and above including rice, sugar, dal, sanitary napkins, biscuits, rusk, tea, tooth paste, and water; and multi pack 2 for INR 1000 and above including rice, sugar, dal, sanitary napkins, biscuits, rusk, tea, tooth paste and water.
Speaking about this, Mr. Hari Menon, Co-Founder and CEO, bigbasket, said, “The situation in Kerala has turned into a natural calamity and the state needs its fellow citizens. Thus, bigbasket despite not being present in Kerala has associated with Goonj and we request generous contribution from bigbasketeers to help the flood victims there. We urge everyone to come forward and join us. We would be happy if this initiative is able to make a difference in people’s lives, however small it may be.”
For nearly two decades, Goonj has been working on providing relief and rehabilitation after disasters such as earthquakes, tsunami, cyclones, floods, etc. RAHAT floods is a part of the same initiative. Goonj has a reliable and time-tested network of stakeholders in both rural and urban India ensuring timely response for generating need-based disaster relief and rehabilitation resources.
Commenting on the association, Ms Meenakshi Gupta, Co-Founder, Goonj said, “This is a very difficult time for the people of Kerala, going through unprecedented floods across the state. With people’s contributions and working together with organizations like bigbasket, we hope to reach as much relief material to the flood hit people. We also hope this support will continue for our long-term work in the state which will be needed given the scale of the disaster.”
With operations in 25 cities in India recording about 2 million customer orders per month and a registered customer base of over 5 million, bigbasket has the potential to reach out to a large part of the population for mobilizing people to help those affected by the floods in Kerala.
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