L V Prasad Eye Institute’s MyCyclothon to raise awareness on Myopia in Children – Award Ceremony

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Bhubaneswar, January 19, 2020: MyCyclothon – ‘Better health, better sight’, is an initiative by L V Prasad Eye Institute (LVPEI), Bhubaneswar to raise awareness about Myopia (shortsightedness/near-sightedness) and to raise funds for providing free spectacles to underprivileged children and help to make a difference among 10,000 lives.
The cycling for a cause event was flagged off on 19th January 2020 by Former Indian Hockey Captain Padmashree DilipTirkey from Kalinga Stadium in Bhubaneswar at 6:30 AM. MyCyclothon Brand Ambassador and cycling enthusiast Actor Politician Sidhant Mohapatra, initiated the first ride of the day along with the other professionals. The Standard Timed category cyclists were flagged off by Arjuna Awardee Mrs. Minati Mohapatra and Fun category cyclists were flagged off by Mr. Arabindo Sahoo, representative of MCL. More than 450 people including professionals have participated in this mega campaign.
The event was followed by an Award Ceremony which was graced by Dr. Sudhansu Sarangi, Commissioner of Police Bhubaneswar. K R Vasudevan, Director Finance, MCL and B Sairam, GM, CSR, MCL were also present at the occasion. Also, Ollywood actress Archita Sahu added charm to the occasion with her participation and support. Dr. Suryasnata Rath, Director LVPEI, at Mithu Tulsi Chanrai Campus, Patia has introduced the cause and motive behind the Idea of MyCyclothon. He also felicitated all the Chief Guests with a memento.
LVPEI has expressed gratitude to the Esteemed Sponsors like Indian Oil Corporation, Mahanadi Coalfields Limited, Radha Raman Hospital, Vision Care and Powergrid Corporation of India Ltd. on this occasion for their extreme support to make MyCyclothon a grand success. It also thanked its partners, CRUT (Capital Region Urban Transport), MOCycle, Radio Partner Red FM and digital Media Partner OdishaLIVE.
Community outreach and advocacy are two of the integral functional areas of LVPEI. ‘Myopia is becoming more common across the world and 5 out of 10 individuals are likely to have myopia by the year 2050. In India, the number of kids to have myopia is gradually increasing. If not corrected in time, it can hamper the quality of life of these children.
Through MyCyclothon, we want to raise awareness about this alarming eye health problem in children.
Also, the funds raised will help in providing free spectacles to underprivileged children who are in need of them. We pledge to touch 10,000 lives. We are even doing extensive research in this area and going forward LVPEI will have a dedicated clinic which will focus on management and treatment of myopia in children. We are extremely excited to have Mr Sidhant Mohapatra as our brand ambassador and are confident that his support will go a long way in creating awareness about Myopia in children,” says Dr Suryasnata Rath, Campus
Director, LVPEI Bhubaneswar.

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