SBI Life hosts 2700 Life Mitras at an insurance mega meet in Bhubaneswar


Bhubaneswar: SBI Life Insurance, one of the most trusted private life insurer in India, organized a congregation of Life Mitras (Life Insurance agents) in Cuttack, Bhubaneswar, wherein 2700 Life Mitras gathered for the company’s insurance mega meet. The congregation deliberated on the opportunities and challenges faced the Life insurance sector, discussions around various technological advancements that brought in the required change in the sector followed by motivational speeches boosting the confidence of the practitioners of this noble profession.

Mr. Ravindra Kumar, President, Zone III, SBI Life along with Mr. Amit Saha, Regional Director- Bhubaneswar region, SBI Life graced the occasion. Apart from company officials, eminent personalities like Mr. Shahsikant Pedwal, a motivational speaker and Odia Cine Star; Ms. Archita Sahu and Mr. Sabyasachi Mishra were also present at the event. The convention featured invaluable breakout sessions delivered by thought-leaders and sector experts who offered professional advice and rich entertainment, along with innovative ideas, realistic solutions and the platform provided excellent networking opportunities.

Speaking on the grand occasion, Mr. Ravindra Kumar, President, Zone III, SBI Life said, “The Indian life insurance sector has undergone transformation that has eventually led to significant changes in how consumers look at insurance products. We, at SBI Life, follow customer-centric approach which requires extensive understanding of customers’ needs. Our Life Mitras have been trained to analyse and identify holistic solutions that caters to customer’s requirements, their diligent efforts have contributed to the overall growth of the company. This annual meet is a platform facilitated to provide Life Mitras an opportunity to enhance their self-reliance, reload new ideas in the business with renewed belief.”

“We hope to see the number of Life Mitras growing in the coming years from now so that life insurance is easily accessible to all across the country”, he added.

As per the IRDAI report, life insurance penetration in India has increased to 2.76% in 2017-18 from 2.46% the previous year. Owing to the growing demand for this sector, life insurance in India has the potential to create more job opportunities for innumerable agents. While digital will lead to further increase in market penetration, life insurance agents will continue to play a vital role in reaching out to smaller pockets of the country.

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