Royal Enfield proud to partner with Indian Navy for the ‘Swarnim Vijay Yatra’ ride

Bhubaneshwar : To celebrate the golden jubilee of the 1971 war victory, the Indian Navy team embarked on an epic motorcycle expedition from November 16th, 2021 to November 28th, 2021. The expedition titled Swarnim Vijay Yatra or Golden Victory Ride is part of the #AzadiKaAmritMahotsav celebrations, an initiative of the Government of India, commemorating 75th year of independence (Azaadi ka Amrut Mahotsav) and 50th year of 1971 war victory (Swarnim Vijay Varsh).

The expedition was flagged off from INS Chilka and is supported by Royal Enfield who will be providing 10 Royal Enfield Meteor 350s along with service support along the way. The team will cover a total distance of 5075 kms across the east and north east states and will visit schools and colleges en route to encourage and spread awareness among the youth from North Eastern states about the Naval forces. From Chilka the expedition will ride across various locations like Balasore, Dumka, Siliguri, Guwahati, Shillong, Silchar, Imphal, Kohima, back to Guwahati, Bagdogra, Raiganj, Burdwan, and finally end the ride at Balasore.

About Royal Enfield
The oldest motorcycle brand in continuous production, Royal Enfield has created beautifully crafted motorcycles since 1901. From its British roots, a manufacturing plant was established in Madras in 1955, a foothold from which Royal Enfield spearheaded the growth of India’s mid-sized two-wheeler segment. Royal Enfields are engaging, uncomplicated, accessible, and fun to ride; a vehicle for exploration and self-expression. It’s an approach the brand calls Pure Motorcycling.
Royal Enfield’s premium line-up includes the all-new Classic 350, Meteor 350 – the easy-cruiser, Interceptor 650 and Continental GT 650 twins, the Himalayan adventure tourer, and the iconic Bullet 350 and Classic 350 singles. Riders and a passionate community are fostered with a rich profusion of events at a local, regional and international level. Most notable are Rider Mania, an annual gathering of thousands of Royal Enfield enthusiasts in Goa, and Himalayan Odyssey, a yearly pilgrimage over some of the toughest terrain and highest mountain passes.
A division of Eicher Motors Limited, Royal Enfield operates through 1033 large format dealerships and 1038 studio stores in all major cities and towns in India and exports to over 60 countries around the globe. The company’s two state-of-the-art production facilities are located at Oragadam and Vallam Vadagal, near Chennai. Royal Enfield recently invested in two world-class technical centers, in Bruntingthorpe, UK, and Chennai, India, and in 2020 opened its first assembly unit outside India, in Buenos Aires, Argentina. With more than 17% growth year-on-year for the last 5 years and sales in international markets up 96% in 2019-20, Royal Enfield is the leader in the global mid-size motorcycle market.

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