Bhubaneswar: OCL India Ltd (BSE: 502165 | NSE: OCL), the flagship associate company of Dalmia Cement Bharat Ltd and one of the fastest growing company of Eastern India and the manufacturers of Odisha’s market leader cement brand Konark Cement, in two exclusive events held on 5th & 6th October at Sambalpur and Bhubaneswar respectively, announced its brand refresh campaign in a bid to showcase its philosophy of constant innovation and ability to upgrade with the changing times. Present at both these events was Mr. Indrajit Chatterji (Executive Director – Sales & Marketing, East), who unveiled the new refreshed logo, in the presence of top officials of the company and major channel partners.
Speaking on the occasion, Mr. Indrajit Chatterji, said, “Konark Cement, for the past 65 years has been shaping the foundation of happiness for millions of people, and this brand refresh is to reinstate the same promise with renewed fervour”.
Konark is a brand that’s been around for ages and is one of the foremost homegrown brands from Odisha. The brand’s tagline “Khushiyonkibuniyaad” signifies the fact that it is the foundation for everlasting happiness. A new variety of blended cement, Composite Cement, was also unveiled on this occasion suitably portraying the brand’s journey to the next level of construction solutions.