Chennai: Facilitating the travel trade to meet and market their travel products, TTF, the biggest travel show network in India for 29 years, is all set to provide the right opportunity for the travel industry from across India to connect and conduct business under one roof at Chennai.
Opening today at the Chennai Trade Centre, the 3-day TTF Chennai 2018 edition has strong participation of close to 150 exhibitors from 8 countries and 21 Indian states and union territories.
More than 700 trade visitors have pre-registered for TTF Chennai. Over 10,000 trade visitors and end travellers are expected to walk-in at this edition.
The domestic tourism sector continues to extend strong support to TTF as the most effective and countrywide platform for marketing and promotion of travel and tourism. The show has official participation from the State Tourism Boards of Andaman & Nicobar, Bihar, Delhi, Goa, Gujarat, Himachal Pradesh, Jharkhand, Kerala, Madhya Pradesh, Tamil Nadu and Uttar Pradesh.
Many other Indian states and union territories such as Haryana, Jammu & Kashmir, Karnataka, Maharashtra, Odisha, Puducherry, Punjab, Rajasthan, Telangana and West Bengal are represented through travel suppliers.
Nepal has a big presence as the Partner Country with a number of private stakeholders, to showcase the country’s diverse tourism offerings to the trade visitors. Other countries such as China, Dubai, Iran, Maldives, Singapore and Thailand are represented through Destination Management Companies (DMCs), travel operators and hotel brands.
Google Premier Partner – O3M Directional Marketing has also joined hands with TTF Chennai to conduct a session on “How digital is shaping the travel industry.” The workshop will be conducted by Rob Peck, Director of Client Services at O3M Directional Marketing (Google Premier Partner) on the first day i.e. Friday, 16 February, from 3pm to 4pm.
Peck will highlight how digital and mobile has changed the traveller’s buying journey, types of digital campaigns which are currently generating results for travel players and online tools that can enable digital marketing success.
The travel trade can also gain from insights on how digital can assist in scaling up business and enhance visibility to digital consumers at the key moments of their purchase decision. O3M Google AdWords Analysts will also be sharing personalised tips with attendees based on their unique businesses.
Placing their best foot forward with a good presence are exhibitors like Indian Railway Catering and Tourism Corporation (IRCTC), Showcase Munnar Association For Responsible Tourism, JMD Heritage Lawns (Sadda Pind), Southern Travels, Vythiri Village, The Tamara Coorg, The Royal Adventure Ladakh, Yeti Airlines Domestic, etc.
From day one i.e. Friday, 16 February until Saturday, 17 February, 2pm, the entry is reserved for travel trade visitors only. Post 2pm on Saturday, and the whole day on Sunday, 18 February, the show will remain open for all.
TTF Chennai provides a platform for the travel trade from the Chennai city and the state of Tamil Nadu as a whole, to network and do business with national and international travel and tourism organisations. It also facilitates an opportunity for travel enthusiasts and holidayers to check out the best destination options and deals in tour packages, hotels etc., and book on-the-spot for their next holiday.
TTF Chennai is supported by travel industry bodies like Travel Agents Association of India (TAAI), Outbound Tour Operators Association of India (OTOAI), Adventure Tour Operators Association of India (ATOAI), Association of Domestic Tour Operators of India (ADTOI), Indian Association of Tour Operators’ (IATO), IATA Agents Association of India (IAAI), SKAL International and Enterprising Travel Agents Association (ETAA). Travel News Digest is the Official Publication of the event.
Post TTF Chennai, the 2018 series will be followed by TTF Bengaluru from February 23-25, TTF Kolkata from July 6-8 and Hyderabad from July 13-14 respectively. The series will conclude with West India editions of TTF covering Ahmedabad (September 7-9), Surat (September 14-16), Pune (September 28-30) and Mumbai (October 5-7) in 2018.
Fairfest Media Limited, the organiser of TTF, OTM and BLTM branded travel shows has strengthened its unparalleled lead as India’s No. 1 Travel Show Organiser, with about half the market share.
While OTM is the largest travel show in the Asia-Pacific region; BLTM stands out as a one-of-its-kind travel show specialising in Business, MICE and Luxury travel segments.